Empathy or Perceived Credibility? An Empirical Study of Muslim Donating Behavior through Online Charitable Crowdfunding at Universitas Andalas

Shaquila, Dania Putri (2023) Empathy or Perceived Credibility? An Empirical Study of Muslim Donating Behavior through Online Charitable Crowdfunding at Universitas Andalas. Diploma thesis, Universitas Andalas.

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Abstract

This study aims to determine the interest to donate by students at Andalas University using quantitative methods. the population in this study is all Muslim students at Andalas University. Samples are selected using the convenience sampling method, because convenience sampling collects information from members of the population who agree to provide that information. The data used is primary data which is distributed via Google Form to students in each faculty at Andalas University. This study uses the Stimulus-Organism-Response (S-O-R) Approach. The primary data obtained will be analyzed using the PLS-SEM regression model and SmartPLS software.

Item Type: Thesis (Diploma)
Primary Supervisor: Vima Tista Putriana, SE, Ak, M.Sc, CA, Ph.D
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Fakultas Ekonomi dan Bisnis > Akuntansi
Depositing User: s1 akuntansi internasional
Date Deposited: 18 Jul 2023 06:53
Last Modified: 18 Jul 2023 06:53
URI: http://scholar.unand.ac.id/id/eprint/207426

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