PEMBERDAYAAN MASYARAKAT MELALUI BADAN USAHA MILIK NAGARI DALAM PEMBANGUNAN PARIWISATA (Studi Kasus : BUMNag Pesisir Ulakan Madani, Kecamatan Ulakan Tapakis, Kabupaten Padang Pariaman)

Fauzana, Azmin Nahara (2023) PEMBERDAYAAN MASYARAKAT MELALUI BADAN USAHA MILIK NAGARI DALAM PEMBANGUNAN PARIWISATA (Studi Kasus : BUMNag Pesisir Ulakan Madani, Kecamatan Ulakan Tapakis, Kabupaten Padang Pariaman). Masters thesis, Universitas Andalas.

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Abstract

BUMNag is very important for improving the community's economy, therefore every nagari is required to have BUMNag. BUMNag Pesisir Ulakan Madani is a business entity founded in 2017 and this business entity is one of the successful BUMNag in Padang Pariaman Regency. This BUMNag won the first hope in the Tourism Village Award event in 2022. The business units managed by BUMNag are the office stationery business unit, the waste bank unit and the tourism unit. This success is inseparable from community involvement in the management of community-based tourism villages. The purpose of this research is to explain BUMNag's efforts in community empowerment, explain BUMNag's efforts in achieving success in managing tourist villages, and explain sustainable tourism management as an instrument for BUMNag in strengthening nagari autonomy and community welfare. The author uses Jim Ife's theory to analyze community empowerment carried out by BUMNag. This research uses a qualitative approach with a case study type. Data collection was carried out in the form of in-depth interviews, observation and document collection. The informant selection technique used was purposive. Data analysis in this study uses the Miles and Huberman model. The results of the study show community empowerment through BUMNag, in the form of increasing community skills, providing capital for BUMNag, BUMNag pro-community, increasing community knowledge, and involving the community in every activity. There is a successful way for business programs by BUMNag management, in the form of benefits from managing destinations that can be distributed to the community, management is running well, establishing strong partners and support from within and from outside, the uniqueness of the attraction must be maintained for the sustainability of destinations, and contributing to the preservation of culture and environment. There is a BUMNag program to increase Nagari's original income and provide community welfare, in the form of providing an increase in Nagari's original income and accountability for the development of Nagari assets. There is a role for BUMNag in community empowerment, namely the awareness stage by way of socialization, the training stage and the evaluation stage. Keywords: BUMNag, Community Empowerment, Tourism

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