Items where Author is "Christina, Agnesia Maldin"

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Thesis

Christina, Agnesia Maldin (2014) PENGARUH PRODUCT PLACEMENT ACCEPTANCE (PENERIMAAN PENEMPATAN PRODUK) TERHADAP CONSUMER PURCHASE INTENTION (NIAT BELI KONSUMEN) DENGAN BRAND RECALL SEBAGAI VARIABEL INTERVENING (Studi Kasus: Product Placement Smartphone Samsung Galaxy dalam Korean Movies). Diploma thesis, UNIVERSITAS ANDALAS.

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