PENGARUH TRUST, PERCEIVED USEFULNESS, DAN PERCEIVED EASE OF USE TERHADAP INTENTION TO USE PADA APLIKASI BIMBEL ONLINE RUANGGURU (Studi Pada Siswa SMA di DKI Jakarta)

Diva, Nafisha Rajga (2021) PENGARUH TRUST, PERCEIVED USEFULNESS, DAN PERCEIVED EASE OF USE TERHADAP INTENTION TO USE PADA APLIKASI BIMBEL ONLINE RUANGGURU (Studi Pada Siswa SMA di DKI Jakarta). Diploma thesis, Universitas Andalas.

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh trust, perceived usefulness, dan perceived ease of use terhadap intention to use pada aplikasi bimbel online Ruangguru studi pada Siswa SMA di DKI Jakarta. Ukuran sampel yaitu 90 responden. Teknik pengambilan sampel yaitu purposive sampling. Analisis data pada penelitian ini adalah Structural Equation Modelling-Partial Least Square (SEM-PLS). Hasil penelitian ini menunjukkan bahwa trust, perceived usefulness, dan perceived ease of use memiliki pengaruh positif dan signifikan terhadap intention to use.

Item Type: Thesis (Diploma)
Primary Supervisor: Dra. Yanti, M.M
Uncontrolled Keywords: Trust, Perceived Usefulness, Perceived Ease Of Use, Intention To Use
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: S1 Manajemen Fakultas Ekonomi
Date Deposited: 12 Oct 2021 07:57
Last Modified: 12 Oct 2021 07:57
URI: http://scholar.unand.ac.id/id/eprint/79829

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